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May242012

BREAKFAST WORKSHOP: How to Score 'ink' in B2B Media
Boelter + Lincoln Marketing Communications

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Marvin Mason, Treasurer

Marvin Mason What do you do as Treasurer of the Milwaukee Chapter?
I am the Treasurer of BMA-Milwaukee, so I am responsible for establishing a realistic operating budget and overseeing expenditures to ensure budget and chapter funds are properly managed.

How long have you been a member of BMA?
I have been involved with BMA for 5 years.

Tell us about your background in marketing.
I started out in marketing at Simon & Schuster publishing as a marketing coordinator. I loved the creative aspects of the marketing department and the metrics. I have served in a senior executive marketing role since 2003 and am currently the chief marketing officer at CPI (Crisis Prevention Institute).

What is the most valuable part of your BMA membership?
I love the networking. You never know when you might have a need for some unique, specialty, and I love learning what other people do so that I can reference them as needed. Despite my role being on the client side, I don't feel like I'm being constantly sold to by fellow members. There seems to be a lot of respect for what BMA is about and I appreciate that.

What do you do when you're not busy being Membership Chair?
In my spare time, I enjoy riding my Harley with my wife during the summer months. During the winter I enjoy hanging out with family near a fireplace, or going out to dinner with friends. I also volunteer as a police officer in Whitefish Bay and play the drums.

 
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