Upcoming BMA Event
September102014

The Push-Pull of Strategic B2B Marketing: How James Hardie Building Products Romances Consumers to Make a Contractor Sale
The University Club of Milwaukee

Read More

 

View Events Calendar

Follow Us Online
  • BMA Milwaukee Facebook
  • BMA Milwaukee LinkedIn Group
  • BMA Milwaukee Twitter
  • BMA Milwaukee Pinterest

Join Us For Our Next Event

Thursday, March 14, 2013
  • Start:5:00 PM
  • End:8:15 PM

BMA MONTHLY PROGRAM: Lessons in B2B Marketing from the AG Sector

Milwaukee is home to three of the leading Agriculture focused marketing agencies in world.  As economic, environmental and geo-political factors shift food and all that goes into engineering, growing, processing and distributing it becomes more critical by the day.  Our agency panel will discuss how business and marketing has evolved in the Ag sector and what insights that brings to bear on B2B marketing in general.  During our keynote we will hear from Ryann Greve of CNH about how this leading global Ag sector manufacturer and distributor is dealing with industry changes head-on.   

Keynote -  Bill Preller, Senior Director of Specialty Business, Case IH North America
Bill Preller headshot 2

Bill Preller, Case IH Senior Director of Specialty Business, is responsible for sales and marketing of specialty products for Case IH North America, including application, crop production, and cotton and sugar cane harvesters and precision farming systems. In addition, he oversees national and government activity.  

Before being named to his current position, Preller was Regional Sales Director in the Great Lakes region, where he led the sales team for the eastern Corn Belt region and worked closely with dealer development.  While at Case IH, Preller also served as Crop Production Marketing Director, Agronomic Research Manager, Engineering Manager and Platform Manager. Before joining Case IH, Preller worked in the agriculture industry as an agronomist, seed corn production manager, sales trainer, marketing consultant and business management consultant.  Preller has a bachelor's degree in physics from the University of Illinois. 

Seminar - Panelists

• Jeff Young, President, Bader Rutter 
• Tim Oliver, Principal and President, Morgan & Myers 
• Tom Sanders, Director, Charleston Orwig 

March panelist colortim oliver headshotmarch panelist 3 color

 

SCHEDULE:

5pm-6pm Seminar with Q&A time
6pm-7pm Networking for Keynote Presentation guests (heavy hors d'oeuvres, dinner station and cash bar) 
7pm-8pm Keynote presentation

 

LOCATION:

Hilton Garden Inn Milwaukee Downtown

In the Historic Loyalty Building

611 North Broadway

Milwaukee, WI 53202

Map:  http://bit.ly/PdzU3E

 

PARKING:

Complimentary Parking Provided by BMA Milwaukee:
If you would like complimentary parking please use the lot behind the Grain Exchange at 538 N. Broadway, Milwaukee WI. The lot entrance is on the West side of the street between E. Michigan Street and E. Clybourn Street.Please disregard the sign that says you need a permit; BMA has prepaid for attendees to park in this lot.  There are no meters or attendants in the lot and no tickets or passes are required for this event. If you have any issues with parking in this lot please contact any BMA Milwaukee board member or see someone at the registration table.

 

INVESTMENT:

EARLY REGISTRATION DISCOUNT if registered by Monday, March 11th: 

Seminar - $20/members, $30 nonmembers 
Dinner program - $40 members, $55 nonmembers 
Both programs - $55 members, $75 nonmembers, students/full time professors $20 

Registration investment AFTER Monday, March 11th: 
Seminar - $30/members, $40 nonmembers 
Dinner program - $50 members, $65 nonmembers 
Both programs - $65 members, $85 nonmembers, students/full time professors $25 


Cancellations must be made at least 48 hours in advance to receive a refund. 

 

EVENT SPONSOR:

& Any Special Promotions

SPEAKER ACCOMODATIONS PROVIDED BY:

  Hilton

 

 

 

Event Location

Hilton Garden Inn Milwaukee Downtown - In the Historic Loyalty Building
611 North Broadway
Milwaukee, Wisconsin 53202

Event Presentations

BMA MONTHLY PROGRAM: Lessons in B2B Marketing from the AG Sector

Lessons Learned in AG Sector

 

Share

 

 
Sponsors

  • Nelson Schmidt
  • CPI
  • Traction Factory
  • New Resource Consultants