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Join Us For Our Next Event

Wednesday, November 6, 2013
  • Start:12:00 PM
  • End:1:30 PM

BMA Milwaukee Member Only Event with Chris Brogan, Author of "The Impact Equation"

Anyone can write a blog post, but not everyone can get it liked thirty-five thousand times or amass seventy-five thousand subscribers. But the reason Chris Brogan and Julien Smith have done these things isn't because they're special. It's because they tried and failed. And now they have an idea how to get from point A to point B faster because of it.

Three short years ago, when Chris and Julien wrote their bestseller, "Trust Agents," being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise.

In "The Impact Equation," the authors show that to make people truly care about what you have to say, you need more than just a good idea, trust among your audience, or a certain number of followers. You need a potent mix of all of the above and more. The impact equation isn't about social media, though. It is about how to get your important ideas distilled, spread, and understood by other people.

Join us at 12:00 p.m. on Wednesday, Nov. 6, for this exclusive member only event with Chris, and take advantage of this unique opportunity to network with others who are trying to find their own impact equation.

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We wish to thank  CPI for generously underwriting this exclusive BMA Milwaukee member event!

About Chris Brogan

Chris Brogan is publisher of Owner Magazine, a business magazine helping readers improve their worth by growing their capabilities and connections. He is also CEO and president of Human Business Works, a publishing and media company. He is a sought after keynote speaker who has addressed crowds of thousands, and once presented to a princess. Chris has consulted with companies you know, such as Disney, Microsoft, Coke, Titleist, Pepsico, Google, Motorola, and many more. He is the New York Times bestselling author of six books and counting, including "The Impact Equation," with Julien Smith. 


Event Location

The Iron Horse Hotel Library
500 W. Florida St.
Milwaukee, WI 53204


BMA Milwaukee members

Capacity is limited to 50

This is a member only event. To join BMA Milwaukee, click here.




Light snacks and appetizers will be served





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